Mazda Global Sales Up 5% in FY2024–25 as Overseas Demand and U.S. Growth Offset Export Challenges

By Koutaibah

Published On:

Follow Us

Hiroshima, Japan – April 2025Mazda Motor Corporation has released its production, domestic and global sales, and export results for March 2025 and the fiscal year April 2024 to March 2025. Despite export and production headwinds, the brand delivered a 5% increase in global sales, driven by double-digit growth in the U.S., surging domestic demand, and overseas manufacturing gains.

Mazda Production Summary

CategoryMarch 2025YoY ChangeFY 2024–25YoY Change
Domestic Production56,529 units-11.7%748,545 units-6.3%
Overseas Production40,071 units+10.1%458,524 units+9.2%
Global Total96,600 units-3.8%1,207,069 units-1.0%
  • CX-60 production in Japan surged by +118.7% YoY in March.
  • CX-50 overseas production jumped by +42.3% for the fiscal year.
  • Global quarterly production (Jan–Mar) grew by +2.1%, suggesting positive momentum.

Strong Rebound in Mazda Domestic Sales

March 2025UnitsYoY Change
Passenger Vehicles18,612+24.3%
Commercial Vehicles1,194+4.4%
Total Domestic19,806+22.9%
  • MAZDA2 sales more than doubled (+135.4%), and CX-5 sales rose 52.0%.
  • Market share in Japan hit 4.0%, up 0.4 points YoY.
  • FY domestic sales declined 5.2%, but momentum is recovering in 2025.

Mazda Global Sales Performance

RegionMarch 2025YoY ChangeFY 2024–25YoY Change
Japan19,806+22.9%151,726-5.2%
United States43,096+16.1%434,590+15.9%
China7,073+12.1%74,337-23.1%
Europe21,533+4.9%174,315-3.4%
Other Regions40,851+13.3%467,576+9.1%
Global Total132,359+14.0%1,302,544+5.0%
  • U.S. sales grew by 15.9% YoY, leading Mazda’s global recovery.
  • CX-30 global sales rose by +8.1%, while CX-5 remained the top-selling model globally.

Exports from Japan Face Headwinds

RegionMarch 2025YoY ChangeFY 2024–25YoY Change
North America21,205+1.4%295,417+6.2%
Europe13,032-29.8%125,289-37.2%
Oceania3,687+27.6%63,898-2.3%
Other Markets8,604-20.9%167,355+14.3%
Total Exports46,528-12.6%651,959-5.4%
  • Exports to Europe declined sharply due to shifting distribution strategies.
  • However, strong export growth to Oceania and other regions helped offset broader declines.

Model-Level Highlights

Top Models (FY2024–25)ProductionSalesExports
CX-5283,958 units346,050267,862
CX-30140,027 units230,4345,924 (Mar)
MAZDA3166,647 units97,1398,251 (Mar)
CX-9086,753 unitsN/A86,816

Outlook: Global Sales Surge Offsets Regional Soft Spots

Despite a 5.4% drop in export volume and continued weakness in European and Chinese markets, Mazda ended FY2024–25 on a strong note with 14% global sales growth in March and 5% full-year growth. The company’s strategic product focus on CX-5, CX-90, CX-30, and surging U.S. market performance is driving a return to upward momentum.

Koutaibah

Automotive industry expert and editor of Vhiclo, specializing in car news, EV technology, and in-depth vehicle analysis. With years of experience in the field, Koutaibah provides trusted insights for enthusiasts and professionals alike.

For Feedback - shaker@gspikes.com
Join Our WhatsApp Channel

Leave a Comment