With up to 792 km range, ultra-fast charging, and cutting-edge AI tech, the new CLA ushers in a bold electric era for Mercedes-Benz.

Mercedes-Benz has officially opened orders for its all-new fully electric CLA, a sleek, intelligent, and high-performance compact sedan that kicks off the brand’s next-generation product and technology offensive. Initially available in Germany and select European markets, the CLA 250+ and CLA 350 4MATIC set a new benchmark for range, design, digital innovation, and driving dynamics.

Starting Prices and Early Leasing Offers

• CLA 250+: From €55,858.60 (incl. 19% VAT)
• CLA 350 4MATIC: From €60,380.60 (incl. 19% VAT)
• Private leasing: Starting at just €299/month
• Financing available: As low as 2.99% APR
• Business pricing: Starting below €39,000 (excl. VAT)
• More affordable models launching end of 2025, with pricing under €46,500 (incl. VAT)

A New Chapter for Electric Mobility at Mercedes-Benz

“The new CLA is the smartest Mercedes we’ve ever built. It drives farther, charges faster, and is more efficient than ever before,” said Mathias Geisen, Board Member, Mercedes-Benz Group AG. “With it, we proudly begin the biggest product and technology offensive in our brand’s history.”

Built on the new Mercedes-Benz Modular Architecture (MMA) with an 800-volt system and advanced battery tech, the CLA offers exceptional real-world usability and futuristic digital features, including over-the-air updates and a groundbreaking AI assistant.

CLA 250+ and CLA 350 4MATIC: At a Glance

Feature	CLA 250+	CLA 350 4MATIC
Max Output	200 kW	260 kW
Torque	335 Nm	515 Nm
0–100 km/h	6.7 sec	4.9 sec
Top Speed	210 km/h	210 km/h
Range (WLTP)	694–792 km	672–771 km
Charging (10 mins, DC)	Up to 325 km	Up to 315 km
Battery Capacity	85 kWh (usable)	85 kWh (usable)
Max DC Charging	320 kW	320 kW
CO₂ Emissions	0 g/km	0 g/km

Packed with Premium Features – Even in the Base Trim

The CLA comes fully loaded with features rarely seen in this segment:

• Progressive Line trim standard
• LED High-Performance headlights with adaptive high beam
• ARTICO leather/stitch fabric sport seats with heating & lumbar support
• Multifunction leather sport steering wheel
• THERMATIC automatic climate control (front & rear vents)
• Panoramic glass roof
• Illuminated Mercedes-Benz front panel and star
• Advanced USB-C ports (100W, 4x)
• Built-in selfie/video camera with facial recognition
• MBUX Navigation and MB.CHARGE: Public access to thousands of charging stations

Reserve charging points in advance at Mercedes-Benz’s own ultra-fast charging parks via MB.CHARGE Public.

Limited-Time Launch Offer: 35% Discount on Premium Package

Customers in Germany who order by September 30, 2025, can add the Start Package, which bundles popular options at a 35% discount:

Includes:

• Advanced Plus Package (ambient lighting, wireless phone charging, rear armrest, KEYLESS-GO)
• Memory Package
• Parking Package with rear-view camera
• Smartphone Integration

Always Up-to-Date with Over-the-Air Tech

The CLA is the first model built entirely on the in-house MB.OS platform, a future-proof operating system that enables:

• Regular OTA software updates for key vehicle systems
• Real-time cloud connectivity
• Updates for driver assistance features and infotainment over time

Next-Level AI: MBUX Virtual Assistant with ChatGPT & Google

The new MBUX system integrates AI from Microsoft and Google, making the CLA one of the smartest cars on the road:

• Virtual assistant powered by ChatGPT-4o & Google Gemini
• Emotion recognition and natural voice interaction
• Google Maps-based navigation with EV route planning
• Real-time search via Microsoft Bing
• Customizable app folders and dynamic suggestions via Zero Layer UI

The Mercedes-Benz Star Avatar visually guides drivers on the central display, offering a personalized and empathetic user experience.

Smart Charging, Longer Ranges

Thanks to its 800-volt architecture and next-gen battery:

• Recharge up to 325 km in just 10 minutes
• Max DC fast-charging: 320 kW
• Lithium-ion battery with 85 kWh usable capacity

World-First Two-Speed Transmission for EVs

The CLA is the first in its class to feature a two-speed gearbox:

• 1st gear: quick acceleration, high towing capacity, efficient city driving
• 2nd gear: optimized for high-speed cruising and long-distance efficiency

This innovation combines sporty performance with highway comfort and class-leading range.

Next-Gen Efficiency: Multi-Source Heat Pump Included

Standard on all models, the new air-side multi-source heat pump boosts range by using:

• Ambient air
• Heat from the battery
• Heat from the electric motor

This smart system uses two-thirds less power than traditional electric heaters, meaning more battery range, especially in winter.

The All-Electric CLA: Ready for a Smarter, Greener Future

The all-new CLA is now available for order online and at Mercedes-Benz dealerships across Germany and select European markets. With state-of-the-art technology, intelligent efficiency, and luxury-grade features, it sets a new benchmark for premium compact EVs.