Automobili Lamborghini continues its upward trajectory, posting historic highs in revenue, profit, and global sales.
Sant’Agata Bolognese, Italy – 2024 was a landmark year for Automobili Lamborghini, which shattered multiple performance records across revenue, profit, and unit deliveries. For the first time in the company’s history, annual revenues surpassed €3 billion, reaching €3.09 billion, a 16.2% increase over 2023. Operating income also reached new heights at €835 million, reflecting a 15.5% year-over-year gain and maintaining a strong operating margin of 27%.
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Lamborghini 2024 Financial Highlights
| Metric | 2023 | 2024 | Change (%) |
|---|---|---|---|
| Revenue | €2.66 billion | €3.09 billion | +16.2% |
| Operating Income | €723 million | €835 million | +15.5% |
| Vehicles Delivered | 10,112 units | 10,687 units | +5.7% |
| Operating Margin | 27% | 27% | Maintained |
“Evolving the entire product range while continuing to grow: this is how we can summarize another record year,” said Stephan Winkelmann, Chairman and CEO of Automobili Lamborghini. “These results underline the global strength of our brand and the incredible work of our team.”
Global Growth Across All Regions
Lamborghini saw consistent growth in all key markets—Americas, EMEA (Europe, Middle East, Africa), and APAC (Asia-Pacific)—demonstrating the brand’s global appeal and resilience in a competitive and often volatile automotive landscape.
A Year of Transformation: New Models Drive Momentum
The record-setting performance in 2024 also capped an 18-month period of strategic transformation, during which Lamborghini completely refreshed its product lineup with three groundbreaking models:
1. Lamborghini Revuelto
- The brand’s first V12 High Performance Electrified Vehicle (HPEV)
- Combines Lamborghini’s iconic V12 engine with three electric motors
- A bold leap toward electrified super sports performance
2. Urus SE
- Evolution of the Super SUV concept
- Features enhanced technology, efficiency, and design
- Further solidifies Lamborghini’s dominance in the performance SUV space
3. Lamborghini Temerario
- Debuted at Monterey Car Week 2024
- Showcases a completely redesigned engine and aggressive new styling
- Embodies Lamborghini’s DNA with an uncompromising driving experience
Innovation, Performance, and Sustainability at the Core
Lamborghini’s success is anchored in a strategy that blends cutting-edge innovation, unparalleled performance, and exclusive craftsmanship. Continuous investment in R&D, advanced materials, and digital manufacturing has allowed the company to raise production standards while pushing toward sustainability.
Key Pillars of Lamborghini’s Global Success:
- Advanced Manufacturing: Modernized production processes and eco-conscious systems
- Limited Production: Creates exclusivity and strong residual value
- Customization: Bespoke options that offer each owner a unique vehicle
- Technological Excellence: Aerodynamic optimization, hybrid systems, and next-gen materials
“Our goal remains sustainable growth—both financially and environmentally,” noted Paolo Poma, Managing Director and CFO. “We are proud to maintain profitability levels comparable with the world’s top luxury brands.”
Investing in Italy, Fueling Employment
As a Made-in-Italy icon, Lamborghini continues to play a vital role in the national economy. All production is based in Sant’Agata Bolognese, directly benefiting the Italian automotive supply chain and workforce.
Recent Achievements:
- +1,000 new employees in the past two years
- 30% growth in workforce
- Lamborghini’s largest investment plan to date, focusing on:
- Product innovation
- Manufacturing expansion
- Sustainable industrial transformation
Lamborghini Gears Up for New Challenges
With a fully renewed model range and momentum from a historic 2024, Lamborghini is now preparing to tackle the next phase of growth. The company will continue focusing on innovation, performance, and sustainability while reinforcing its presence in the luxury electrified vehicle space.
